There's art to doing nothing, especially for busy entrepreneurs. INC. THIS MORNING Presented by The perfect moment? Good morning, Is now an especially good time to start a business, or be an early-stage company? That's the thesis of VC Zach Weinberg's recent tweet that went viral in startup-land, in which he asserted: "Sounds crazy but [now is the] best time to be an early stage founder." But is it true? Arguably the most popular claim about startup timing comes from founder and investor Bill Gross, in a TED Talk he delivered back in 2015. After studying 200 companies, he concluded that timing was, in fact, the most important factor contributing to their success or failure. If you can just time your company or product correctly, the implication is that you can make sure you're on the right side of that divide. Good to know, but how are you actually supposed to use that information as an entrepreneur? Read on for more onhow to nail the perfect moment to start a company. Join Series Host Beatrice Dixon and Sarah LaFleur in Conversation Sarah LaFleur of M.M.LaFleur is Inc.ҳ next guest for the Your Next Move web series.Register for today's webinar at 12 PM ET. A MESSAGE FROM COLONIAL LIFE Voluntary Benefits 101: A Guide for Small Business Voluntary benefits help small businesses compete in a tight labor market. Get our guide and learn the coverages employees want. Learn More Here's what else I'm reading today: Overloading your team with information can do more harm than good.Here's a four-step guide to who-gets-what. ։nc. Goop founder Gwyneth Paltrow says the wellness industry is about to geta lot more personal. ։nc. To keep employees happy, companies that require them to come into the office are carving out weeks forremote work during the summer. ֗SJ Work is full of difficult moments where people catch you off guard and make you feel defensive.Hereҳ how to keep your cool under pressure. ֈBR Female founders: Audition today to be featured onthe new business competition TV show ӗomen of Wall StreetԼ/a>--with a chance to win $100,000 for your company. One more thing: Thereҳ art to doing nothing, especially forbusy entrepreneurs. ։nc. This newsletter was written by Inc. associate editor Brit Morse. How are we doing? Send us ideas and feedback onTwitter. Did someone forward you this newsletter?Subscribe here. Join the visionaries who choose Inc. as their trusted source for the most accurate reporting on business. Subscribe 7 World Trade Center 29th Floor New York, NY, 10007 This email was sent by Mansueto Ventures. If you do not wish to receive email communications pleaseclick here to unsubscribe. To view our privacy policy,click here. Copyright 頲022 Mansueto Ventures LLC. All rights reserved. Link