IT Support, Cyber Security, Managed Services and why its So Important For Your Business The demand for managed services has grown exponentially in recent years. This upsurge in demand could be largely caused by small and medium-sized businesses (SMBs), who require usage of the latest technology in order to maintain a competitive edge in their respective markets and to sustain their continued growth but lack the IT budget to meet up those goals. The good thing is that managed services enables SMBs to play at the exact same level as middle market and enterprise level organizations, without overextending themselves — and that's only one of many benefits of the managed services model.