There are many SEO companies in San Diego, California, and choosing the right one for your needs can be a challenge. The best way to find the right one is to check out their portfolio, which provides an overview of their resources, industry experience, and website rankings. You should also look at what tools they use, as they can impact your website's performance. Some of these tools include keyword research, analytics, and reporting. These reports can be extremely valuable in determining the timeline and progress of your SEO efforts.