About this item PLANT BASED NATURAL PSYLLIUM FIBER. Metamucil is the only leading brand that contains plant-based psyllium fiber that helps promote digestive health and regularity.* NO ARTIFICIAL SWEETENERS OR COLORS. Metamucil Premium Blend is sweetened with plant-based Stevia and contains natural flavors and colors. FEEL WHAT LIGHTER FEELS LIKE by trapping and removing the waste that weighs you down* by making Metamucil a part of your daily fiber routine. PROMOTES HEART HEALTH BY LOWERING CHOLESTEROL. Taking Metamucil every day helps you lower your cholesterol CONTROL YOUR APPETITE. The plant-based psyllium fiber in Metamucil helps curb your appetite so you feel less hungry between meals*