Building A Website A website starts as a gleam In someone's eye — a vision of an Internet presence to sell a product, promote a service, or promote an Idea. The gleam may be In your eye. or your client's eye, but eventually, the vision must be brought to fruition In the form of code. Images, and text that are polished Into user-friendly pages and then uploaded to a web server for the world to see. Your mission Is simple, kind of: designing a website. You have a good idea of what you or your client wants, and now it's time to start putting your creative spin on those ideas.